Poken Lessons from #SiliconCape


I confess. I love Poken and I am really not entirely objective, but here are some of our preliminary thoughts about the introduction of POKEN to a few hundred friendly Silicon Cape members at the recent event. W00t!  We have only had positive feedback so far – and a few product use queries…

CellC embraced the small #poken as an add-on at the event. Thanks! This is because the company understands the value of ‘connected people’ – with easy access to their own networks and contacts. The evening was a good spot to launch the BETA for Cell C MyTools (video clip intro), and as the main sponsor of the event, the CELL C mobile product launch in BETA  took centre stage: 

“Lars Reichelt, CEO of Cell C said Reichelt said that the intention behind MyTools is to ‘convert mobile telephony into Web 2.0 experience’.  “You manage your phone like you manage the rest of your life,” said Reichelt”. (Source: mybroadband.co.za)


But it was also an opportunity to add even more value with the giveaway of corporate gifts in the form of POKENs. I am so glad I am associated with the POKEN – in my line of work as a community builder and development strategist, I really believe in its potential to connect peoples’ online and physical business networks seamlessly. One of the key lessons learned by the team, is to:

Ensure that people getting a poken for the first time, also get a little hand-out with the basics on HOW TO use it – even in the form of a FAQ poster, saying things like:

  • Hold the pokens quite still when you touch them together, and wait 2 minutes before you poken again. Green means you have added a person to your network hub. Red means the pokens do not like each other. Try again later after buying the other person a beer.
  • You can POKEN immediately when you get it – even without having loaded any of your details via the POKENhub online first; 
  • Your poken does NOT have any contact details preloaded because you RSVP’ed and you will only share details with those you connected to, only once you add your information online yourself – therefore you still have to push it into a USB port once you get home, and sign up; 
  • After you connected with 60 odd people, you will have to synchronized online first (resetting the poken) before being able to add more people to the small memory of the poken itself.

We also had some questions about PRIVACY. We would like to tell you that POKEN take privacy issues very seriously – see the Privacy Policy. The fact is that each user CHOOSE what they want to share on the device – from different field options and more than 40 social networks. It also uses OpenID functionality for integration with other networks. This is like deciding what you print on a business card. It does not mean that you automatically have to answer that call, or be a friend to someone in Face Book – but it does mean that they will be able to find your networks and know all the information you choose to put into each field. Be wise. Or POKEN selectively 😉

We invite you to follow @pokencape on Twitter or to write to us any time if you see any business opportunities. We are keen to work with companies that understand the value of networking, and the up-to-date database with social media functionalities. If you can think of ways to create mutual benefit, we would like to explore.


A big thank you to POKEN fans at the event who voluntarily helped to show others how to optimize their Poken. Just because we know what difference it could make in the future…




One thought on “Poken Lessons from #SiliconCape

  1. Had some fun introducing people to Poken and am excited about the possibilities. Hope to see Poken at more social networking events in the future.

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