Have you heard of Design Thinking?
http://www.youtube.com/watch?v=f3wwj680nGE&feature=player_embedded
I attended an event that was posted on the Silicon Cape website yesterday that included a chat by a professor from d.school. The event was jam-packed (I was sitting on the receptionist's desk outside in the passage leaning my head into the doorway) but it was completely fascinating to hear what these guys were doing at the d.school (regardless of the stiff neck I got) - it even made me a little jealous that I wasn't there.
The video above is 30 min long but totally worth it! Prof. Bernie Roth, one of the d.school's founders, spoke at the International Conference on Engineering Design and shared his story of transforming from an engineer who thinks about objects, to one who thinks about people. The principles that he talks about is, well, innovative.
"Design thinking is the glue that holds the d.school community together"
Having worked with hundreds of organizations to design products, services, and environments, we believe true innovation happens when strong multidisciplinary groups come together, build a collaborative culture, and explore the intersection of their different points of view.
Many talk about multi-disciplinary collaboration, but few are actually successful at sustaining attempts to see what will happen. Even strong partners often lose interest because they cannot get along well enough or long enough to see the fruits of the collaboration.
We believe having designers in the mix is key to success in multidisciplinary collaboration and critical to uncovering unexplored areas of innovation. Designers provide a methodology that all parties can embrace and a design environment conducive to innovation. In our experience, design thinking is the glue that holds these kinds of communities together and makes them successful.
http://www.stanford.edu/group/dschool/
I attended an event that was posted on the Silicon Cape website yesterday that included a chat by a professor from d.school. The event was jam-packed (I was sitting on the receptionist's desk outside in the passage leaning my head into the doorway) but it was completely fascinating to hear what these guys were doing at the d.school (regardless of the stiff neck I got) - it even made me a little jealous that I wasn't there.
The video above is 30 min long but totally worth it! Prof. Bernie Roth, one of the d.school's founders, spoke at the International Conference on Engineering Design and shared his story of transforming from an engineer who thinks about objects, to one who thinks about people. The principles that he talks about is, well, innovative.
"Design thinking is the glue that holds the d.school community together"
Having worked with hundreds of organizations to design products, services, and environments, we believe true innovation happens when strong multidisciplinary groups come together, build a collaborative culture, and explore the intersection of their different points of view.
Many talk about multi-disciplinary collaboration, but few are actually successful at sustaining attempts to see what will happen. Even strong partners often lose interest because they cannot get along well enough or long enough to see the fruits of the collaboration.
We believe having designers in the mix is key to success in multidisciplinary collaboration and critical to uncovering unexplored areas of innovation. Designers provide a methodology that all parties can embrace and a design environment conducive to innovation. In our experience, design thinking is the glue that holds these kinds of communities together and makes them successful.
http://www.stanford.edu/group/dschool/
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