Kelly Ledger's Page
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Kelly Ledger might attend Justin Hartman's eventSilicon Cape Networking Event 3 at The Old Biscuit Mill
June 28, 2010 from 6pm to 11pm
Hello clever and good looking people of the Silicon Cape (and beyond).The time has once again come for us to eat, drink, network and be merry.We will once again frequent the hay bales of the Old Biscuit Mill for an atmospheric evening, and this time you won't have to queue for the cash bar.Thanks to our friends at FNB, drinks will be on the house, and the same goes for snacks. Not bad hey!Now all that is more than enough reason to attend, but to sweeten the deal you will be graced by the…See More
Kelly Ledger posted a blog postWhat does strategy really mean?
The term "Strategy" is bandied about so much today that I think it’s lost it’s meaning. Like "synergy" and "cohesion" and "think outside the box" before it, "strategy" can be found in any game of boardroom bingo across the planet. They’re the words we use when want to convey any manner of idea and we all think that we have a common understanding of the word.I’ve witnessed situations where the word strategy has confused the heck out of meetings: some people believe it includes the rollout plan…See More
Profile Information
- Who are you?
- An independent UX and strategy consultant. I am passionate about creating strategies and belief systems that garner the excitement and productivity of teams. I believe in the power of networks and crowds to self-determine the outcomes of projects that deliver meaningful products and services. I have worked both locally and internationally to define and deliver big and small budget products to market that can, and have, revolutionised the way people interact with media and entertainment. I intend to continue living on the edge of technology and service development and engage more meaningfully with the consumer and producers who create meaninful ways for communities to interact.
- Where can you be found on the web, Twitter, LinkedIn, etc?
- www.backspaceconsulting.co.za
www.linkedin.com/kellyledger
Twitter : @backspaceconsulting & @kledger
Kelly Ledger's Blog
What does strategy really mean?
The term "Strategy" is bandied about so much today that I think it’s lost it’s meaning. Like "synergy" and "cohesion" and "think outside the box" before it, "strategy" can be found in any game of boardroom bingo across the planet. They’re the words we use when want to convey any manner of idea and we all think that we have a common understanding of the word.
I’ve witnessed situations where the word strategy has confused the heck out of meetings: some people believe it includes the… Continue
I’ve witnessed situations where the word strategy has confused the heck out of meetings: some people believe it includes the… Continue
Posted on October 21, 2009 at 14:37
Why prototyping is good for you
I’ve had lots of people ask me in recent weeks what I mean by prototyping online products and services. The argument, before I show them what I mean, is that project initiation documentation and good flow diagrams should be enough for eveyone involved to understand the final outcome of any online build. But flow diagrams are a part of prototyping and are essential in communicating the desired out come of an online project.
You see, in my view, all documentation surrounding a project… Continue
You see, in my view, all documentation surrounding a project… Continue
Posted on October 6, 2009 at 12:42 — 1 Comment
Comment Wall (4 comments)
- At 10:37 on October 12, 2009,
Wayne van der Merwe said…
- Thanks. Good to findout about this initiative!
- At 14:35 on October 6, 2009,
Bridgetti Lim Banda [CIO FORUM] said…
- Yes, me too!!!
- At 8:55 on October 6, 2009,
- Good morning!!! :)
- At 18:43 on October 5, 2009,
Roger Hislop said… - yo. and stuff. right, enough chit-chat
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