Kelly Ledger
  • Female
  • Cape Town
  • South Africa
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Latest Activity

Kelly Ledger and Brett Jones are now friends
Aug 28, 2010
Kelly Ledger might attend Justin Hartman's event

Silicon Cape Networking Event 3 at The Old Biscuit Mill

June 28, 2010 from 6pm to 11pm
Hello clever and good looking people of the Silicon Cape (and beyond).The time has once again come for us to eat, drink, network and be merry.We will once again frequent the hay bales of the Old Biscuit Mill for an atmospheric evening, and this time you won't have to queue for the cash bar.Thanks to our friends at FNB, drinks will be on the house, and the same goes for snacks. Not bad hey!Now all that is more than enough reason to attend, but to sweeten the deal you will be graced by the…See More
Jun 18, 2010
Kelly Ledger joined Deon C. Louw's group
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Open Source Advocates

Open Source Advocates
Apr 28, 2010
Kelly Ledger and Zulfiq Isaacs are now friends
Apr 28, 2010
Kelly Ledger updated their profile
Dec 10, 2009
Kelly Ledger is now friends with Morgan Behr and Deon C. Louw
Dec 10, 2009
Kelly Ledger and Marten Govender are now friends
Nov 10, 2009
Kelly Ledger posted a blog post

What does strategy really mean?

The term "Strategy" is bandied about so much today that I think it’s lost it’s meaning. Like "synergy" and "cohesion" and "think outside the box" before it, "strategy" can be found in any game of boardroom bingo across the planet. They’re the words we use when want to convey any manner of idea and we all think that we have a common understanding of the word.I’ve witnessed situations where the word strategy has confused the heck out of meetings: some people believe it includes the rollout plan…See More
Oct 21, 2009
Kelly Ledger and Elodie Kleynhans are now friends
Oct 17, 2009
Justin Farnell and Kelly Ledger are now friends
Oct 12, 2009
Wayne van der Merwe left a comment for Kelly Ledger
"Thanks. Good to findout about this initiative!"
Oct 12, 2009
Kelly Ledger left a comment for Wayne van der Merwe
"Welcome Welcome!"
Oct 12, 2009
Kelly Ledger and Wayne van der Merwe are now friends
Oct 12, 2009
Kelly Ledger is now friends with Barry Roodt and Dries Grobler
Oct 9, 2009
Kelly Ledger is now friends with Kevin Tucker and Roger Hislop
Oct 6, 2009
Bridgetti Lim Banda [CIO FORUM] left a comment for Kelly Ledger
"Yes, me too!!!"
Oct 6, 2009

Profile Information

Who are you?
An independent UX and strategy consultant. I am passionate about creating strategies and belief systems that garner the excitement and productivity of teams. I believe in the power of networks and crowds to self-determine the outcomes of projects that deliver meaningful products and services. I have worked both locally and internationally to define and deliver big and small budget products to market that can, and have, revolutionised the way people interact with media and entertainment. I intend to continue living on the edge of technology and service development and engage more meaningfully with the consumer and producers who create meaninful ways for communities to interact.
Where can you be found on the web, Twitter, LinkedIn, etc?
www.backspaceconsulting.co.za
www.linkedin.com/kellyledger
Twitter : @backspaceconsulting & @kledger

Kelly Ledger's Blog

What does strategy really mean?

The term "Strategy" is bandied about so much today that I think it’s lost it’s meaning. Like "synergy" and "cohesion" and "think outside the box" before it, "strategy" can be found in any game of boardroom bingo across the planet. They’re the words we use when want to convey any manner of idea and we all think that we have a common understanding of the word.



I’ve witnessed situations where the word strategy has confused the heck out of meetings: some people believe it includes the… Continue

Posted on October 21, 2009 at 14:37

Why prototyping is good for you

I’ve had lots of people ask me in recent weeks what I mean by prototyping online products and services. The argument, before I show them what I mean, is that project initiation documentation and good flow diagrams should be enough for eveyone involved to understand the final outcome of any online build. But flow diagrams are a part of prototyping and are essential in communicating the desired out come of an online project.



You see, in my view, all documentation surrounding a project… Continue

Posted on October 6, 2009 at 12:42 — 1 Comment

Comment Wall (4 comments)

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At 10:37 on October 12, 2009, Wayne van der Merwe said…
Thanks. Good to findout about this initiative!
At 14:35 on October 6, 2009, Bridgetti Lim Banda [CIO FORUM] said…
Yes, me too!!!
At 8:55 on October 6, 2009, Bridgetti Lim Banda [CIO FORUM] said…
Good morning!!! :)
At 18:43 on October 5, 2009, Roger Hislop said…
yo. and stuff. right, enough chit-chat
 
 
 

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